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Paphos Participation in ITB Berlin Tourism Fair

Published March 3, 2026, 14:14
Paphos Participation in ITB Berlin Tourism Fair

The Paphos Regional Tourism Development and Promotion Company (ETAP Paphos) is participating in the international tourism fair ITB in Berlin, from March 3rd to 5th, 2026, aiming to strengthen tourism from the German market. This participation is particularly important due to the scheduled regular and chartered flights from Germany to Paphos for the summer of 2026, including flights from Munich with Lufthansa and from other airports with Ryanair. The increased air connections are expected to boost visitor arrivals and the connectivity of Paphos with Central Europe. ETAP Paphos will showcase the region's multi-themed tourism product, focusing on culture, history, nature, sports tourism and gastronomy. At the same time, ETAP Paphos will provide information to tourism professionals to create new partnerships and promote Paphos. In addition, it will participate in presentations and meetings within the framework of the COSME, SMARTIES for SME’S program, in collaboration with the Italian partner of the program (ENIT). The participation in ITB Berlin is part of a broader plan of actions for the sustainable development of tourism in Paphos, reducing seasonality and establishing it as an attractive and quality destination for German tourists.

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